Brand Description: Happy Dad Hard Seltzer offers a light and invigorating sensation with every sip. Unlike other seltzers, it boasts a gentle level of carbonation, and its all-natural flavors ensure a pure and unadulterated taste that leaves no lingering aftertaste. Whether you're at a ball game, poolside, hitting the beach, enjoying a lakeside retreat, or simply sharing good times at a barbecue, our cans are your ideal companion for those memorable moments with friends and family. Make Happy Dad Hard Seltzer your go-to beverage and elevate any occasion with its fruity and refreshing charm.
About Happy Dad: Happy Dad started with a simple idea. A group of friends looked at the category and saw the same thing everywhere. We knew we could do better. We set out to build something real. A brand that brings generations together. 21+ young adult sons, daughters, dads, moms, uncles. All in one place.
In 2021, Happy Dad was co-founded by CEO Sam Shahidi, alongside John Shahidi and Kyle Forgeard. The goal was simple: make a hard seltzer that tastes better and goes down easy. No shortcuts. No fake taste. No nonsense.
From day one, we focused on what matters. Low Bubbles for a smoother drink. No artificial sweeteners. Premium alcohol and real flavors. Built to look like a beer, not a skinny can.
100 calories. 1g sugar. Gluten free.
We kept pushing with new drops:
2022: Hard Seltzer Fruit Punch
2023: Hard Seltzer “Happy Mom” Raspberry and “Death Row” Grape with Snoop Dogg
2025: Hard Tea and 10% ABV Realtree Lemonade 24oz No Bubbles
2026: 5% ABV Realtree Lemonade 12-pack No Bubbles
Today, Happy Dad is available nationwide across the United States and Canada.
We care about our community. They built this with us. We listen. We respond. We never compromise on taste.
Happy Dad was never built to fit into the category. We built it to change it.
This is more than a drink. This is Happy Dad.