Brand Description: A light and refreshing Pina Colada cocktail-in-a-can made with 6 year barrel-aged bourbon and a touch of banana. The weather's just right, and the playlist is on island time. It's you and your crew, soaking up the fun. The crack of Subourbon confirms that all that's left to do is kick back. This isn't just a drink; it's a sip of sunshine, no passport required. Pour a little Subourbon, and let the tropics take over.
About Subourbon Life: Subourbon Life is the creation of founder, Jen Hardell, whose passion for bourbon led her to recognize a significant gap in the market. While deeply appreciating bourbon's rich traditions, Hardell noticed the spirit often felt too formal or limiting for casual social gatherings. In a market saturated with carbonated seltzers and vodka-based drinks, Subourbon Life is carving out an entirely new space in the ready-to-drink category with its premium, non-carbonated bourbon cocktails—redefining how consumers experience America's native spirit.